Saturday, June 4, 2011

Social Media Pokes Around With IPOs

Your instructor, Beverly Macy, on NPR's Weekend Edition!

This week, the online coupon provider Groupon and music streaming site Pandora announced they would be going public. These announcements come after the successful initial public stock offering of the business social networking site LinkedIn two weeks ago. Host Scott Simon speaks with social media marketing expert Beverly Macy about what just may be a new wave of Internet companies entering the market.
 

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