Tuesday, May 28, 2013

10 Lessons from the Top 25 Most Engaged Brands on Twitter

From Mark Fidelman at Forbes:
These companies and the 25 others listed below understand the power of engagement. 

imageIn order to find them, Nestivity asked InfiniGraph Co-founder Chase McMichael and Dr. Natalie Petouhoff to conduct the research, “The 30 day analysis is based on the InfiniGraph Engagement Analysis Platform, which compared the average number of re tweets (RT) per post from February 2nd to March 5th 2013, using proprietary algorithms for determining Twitter responses, content trend scores and clicks on links and other content,” McMichael told us.

Read the rest here!

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