For #SMMUCLA Students - a very solid post on how to leverage your blog. From NMX/BlogWorld
By on October 8, 2013
When done well, a long-term blogging strategy can build your
authority on a given topic. But when done really well, blogging can make
you THE authority on your industry.
No matter how much content you publish, you’ll never be viewed as an
authority if you keep your industry knowledge to yourself and only use
your blog to promote your brand. Authority bloggers
know that blogging is about so much more than trying to sell. Here are 4
ways you can use your blog to establish yourself as an industry
authority.
1. Prove Your Knowledge
Without evidence of your expertise, your blog will automatically feel
less authoritative. Just about every blog niche on the Internet is full
of “gurus” and “ninjas” who claim to be experts in a given topic but
don’t have the real world experience to justify their claims. Don’t let
this turn you off from calling yourself an expert — by being the real deal, you’re already heads and shoulders above many other blogs. READ THE REST HERE
3 comments:
Blog marketing, like a company 1800 Number is a very important communication tool for businesses.
Thanks for the useful information.Social Media marketing is becoming very common today and every business is using them to gain some competitive advantage.
Good luck.
German Web Design Studio
Very well explained. I would like to say that it is very interesting to read your blog.
Social Media Marketing
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