Tuesday, November 6, 2012

Facebook Engagement

From Pandemic Labs:
Global Truths about Facebook Engagement
  1. Photos are 5x more engaging than links
  2. But brands post links 2.7x more than photos
  3. Photos get the most comments per post of any content type
  4. Videos get the most shares per post of any content type
  5. Posts on Sunday get 32% more interactions than the weekday average
  6. Videos posted on Saturday get twice the interactions of videos posted on Thursday
Remember, global stats are helpful but they don’t replace getting your own data about your Page.

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