Thursday, October 18, 2012

How to Find Influential People With Social Media

Great info! From Social Media Examiner Oct 17, 2012

Why Focus on Influencers?

Social media is a great way to develop strategic partnerships with key influencers and stay informed about what’s happening in your industry.
But you must focus your efforts to ensure that time spent in social media packs a punch.
A study from Forrester Research confirms that 13.4% of U.S. adults online create 80% of the content that influences people. And 6.2% of these web users are responsible for 80% of the influence in social media.
mass connections
This Forrester Research study illustrates the power of connecting with the right people.

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