PERFECT article for our conversation this week at class on LinkedIN! Read the whole article here.
LinkedIn has been touted the most powerful social media tool for professionals. Unlike other social media platforms, like Facebook and Twitter, LinkedIn keeps professional connections just that—professional. You’ll be hard pressed to find business owners chatting about their kids or weekend plans on LinkedIn. Instead, you’ll find businesses looking for other business owners; making connections and generating business and sales leads.
LinkedIn allows you to find and connect with decision makers for companies in virtually any market or genre. You’ll find businesses looking for goods, services and new products. If you’re looking for leads like this, then LinkedIn is the place you want to be. So, how do you go about finding and attracting leads on LinkedIn?
Take a look at these six steps for lead generation to get you started. Read here