Wednesday, April 15, 2009

Social Media Marketing News April 15, 2009

Thanks Mark VanBaale from Deere & Co for this news
roundup!

Amazon's Fail: Not Using Social Media to React to #AmazonFail Meme
MediaShift - CA,USA
With its reader reviews and customer rankings, Amazon is to a large extent a social media company. Why then was its response to this controversy somewhat ...
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Politicians connect using social media
Central Michigan Life - Mt. Pleasant,MI,USA
Gov. Jennifer Granholm enjoys going on 7-11 Slurpee runs with her kids and reading books like "The Secret Life of Bees." US Rep. Mark Schauer, D-Mich., ...
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Leveraging Social Media to Build Your Business
CPA Technology Advisor - Beltsville,MD,USA
When I work with tax and accounting professionals, they are constantly asking me to explain what social media is, what it can do for their practice, ...
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MediaShift
How to Teach Yourself About Social Media When J-Schools Fail
MediaShift - CA,USA
by Roland Legrand, April 14, 2009 Journalism is changing rapidly due to social media, and these changes can be bewildering as people wonder how to keep up. ...
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Buddy Media's Builder could help app-vertise
BizReport - USA
Buddy Media's new Builder tool is, thus far, the only social media development platform; it allows social campaigns to be branded and rapidly deployed ...
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How Big Businesses Use Social Media: Eight case studies on social ...
MarketWatch (press release) - USA
NEW YORK, Apr 14, 2009 (BUSINESS WIRE) -- Big companies face complicated questions when they use social media. They have unique issues that don't apply to ...
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NBC4i.com
Small Business Uses Social Media To Survive, Thrive
NBC4i.com - Columbus,OH,USA
Another change helping the business is advertising—not through newspapers, but social media. “Customers are having conversations about your business. ...
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Online Marketing Summit in Boston Features Social Media, Email ...
GlobeNewsWire (press release) - Los Angeles,CA,USA
This will be the first city in the 18 city nationwide whistle stop tour that features social media, email marketing, web analytics, integrated strategy, ...
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Rules of social networking, revisited
Computerworld - Framingham,MA,USA
Social media "experts" are already batting around plenty of informal -- and sometimes conflicting -- rules of etiquette, so I've winnowed them down to five ...
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IBM math wonk: Social media another source of data
ZDNet - USA
As IBM execs were talking about fact-based businesses and better use of predictive modeling—across all industries—Dietrich was asked where does social media ...
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Google Blogs Alert for: "social media"
State Department Gets Hip To Social Media
By Jennifer Van Grove
Following in the footsteps of our very avant-garde President and his forays into Web broadcasting with the online town hall, Hulu-streamed press conference, and.
Mashable! - http://mashable.com/
Ari Herzog: How Social Media Today and its Online Communities ...
By Ari Herzog
How Social Media Today and its Online Communities Reinforce Blogging - The Huffington Post.
The Full Feed from HuffingtonPost.com - http://www.huffingtonpost.com/raw_feed_index.rdf
Digital Influence Mapping Project: 3 Trends in Integrating Social ...
By John Bell
Brands are doing three important things to get ready for this change: Demanding that their agencies - big and small - step in to train their internal marcom teams on thinking through the application of social media. Look at the...
Digital Influence Mapping Project - http://johnbell.typepad.com/weblog/
Leveraging Social Media to Build Your Business
By Feeds
When I work with tax and accounting professionals, they are constantly asking me to explain what social media is, what it can do for their practice, and most importantly, how to determine ROI. I’m not surprised. ...
WebGuild - http://www.webguild.org/
Two employees threaten pizza chain’s reputation
By Shel Holtz
This raises a question corporate communicators should ponder: What is an adequate response to a social-media generated attack on your reputation? A follow-up to the original Consumerist post included an email from Tim McIntyre, ...
Social Media Today - http://socialmediatoday.com/SMC/

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